Freeing Universities on ABC’s Gruen

Wednesday evening, 8th of November, saw a tremendously proud moment for the Zoo Group team as we presented our entry for the popular ABC panel show, Gruen, and the segment “The Pitch”

Gruen is the show that “lifts the lid on advertising, spin and marketing” and is now in it’s 9th season on ABC. The Pitch is the moment where two agencies are given a seemingly impossible task to sell the unsellable. In this case, can we convince the government?

Episode 9 sees Zoo’s Alex Wadelton take the dais for our pitch to “make universities free again”, directed by Hayden Gregory.

We are incredibly proud to have received a unanimous vote from all 4 panelists to take away the trophy for the team.

Catch up the full episode on ABC iView and see more about Gruen online

For a behind the scenes look, we go Inside the Pitch